MHP will advise Alquity on both its financial and digital comms, with the team reporting directly to the firm’s CEO Paul Robinson.
The account was previously held by Tavistock some time ago.
Mark Lunn, director at MHP Financial, said: "Alquity has an exciting and innovative way of operating in the investment management industry. Alquity is about good business, long-term investments and strong fund performance and we can’t wait to start working with the team on both the financial and digital communications."
Robinson said he expects 2015 to be an "exciting year" for Alquity after launching new funds in 2014 and refreshing the brand. The London-based firm is billed as a "new concept in investment management", donating 25 per cent of its fee revenue to create jobs and get businesses off the ground in countries across Africa, Asia and Latin America.