Who real-timed #Snowmageddon2015 best - DiGiorno, Logitech, or McDonald's?

Call it #Snowmageddon2015 or #Blizzardof2015, Monday night's snowstorm failed to live up to its billing. But a handful of brands still took advantage of the weather event with real-time marketing on Twitter.

While Monday night’s snowstorm failed to live up to expectations in many parts of the Northeastern US, it still delivered at least six inches of snow in most parts of the New York City area.

A handful of brands, including DiGiorno, Logitech, Netflix, and McDonald’s created real-time marketing activations for the weather event. Pick which one you liked best and tweet @prweekus to vote for the winner.

Dairy Queen

DiGiorno Pizza


— Logitech (@Logitech) January 27, 2015




PRWeek’s Pick: @Netflix — Not only did it create its own #Snowmageddon2015 tweet, but it was mentioned by both @DiGiorno and @Logitech.

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