Who real-timed #DeflateGate best - Krispy Kreme or Charmin?

Brands pumped up their best jabs on "deflategate."

The New England Patriots demolished the Indianapolis Colts by a score of 45-7 on Sunday night, but the news wasn’t all good for the AFC champions early this week.

Reports surfaced that 11 of the 12 footballs the team used in the game were underinflated – and therefore easier to throw and catch. The ensuing NFL investigation threatened to become a distraction for both the team and the league with Super Bowl XLIX less than two weeks away.

Call it "deflategate" or "ballghazi," a handful of brands had fun at the Patriots’ expense on Wednesday morning. Tweet at @PRWeekUS to vote for the brand that scored highest in real-time, Charmin or Krispy Kreme.


Krispy Kreme

Other brands got in on the action as well in the lead-up to the Super Bowl. 


Whistle Sports

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