The Kent-based firm has hired Jon Visscher as head of media relations after five years as media manager at the trade body the Society of Motor Manufacturers and Traders. Visscher will be responsible for overseeing several of the agency’s global, European and UK accounts.
PFPR has also recruited James Parsons as head of corporate comms following a two-year stint as corporate comms manager at Hyundai Motor Europe based in Frankfurt, Germany. PFPR said Parsons will oversee cross-agency corporate PR activity and take a key role in the company’s new businesses.
They will report to Peter Cox, who was recently promoted to deputy MD. He said: "Strengthening the management team means we can safeguard our continued growth and broaden our offering. It’s great to welcome Jon and James back to the PFPR fold; they return with new skills, experience and insights that will be invaluable as we drive the business forward."
Along with Rolls-Royce Motor Cars, PFPR’s new client wins in 2014 include simulation software provider Exa Corporation, dealer management systems provider CDK Global and multi-franchise car dealership group Glyn Hopkin.
PFPR opened its first European office in Frankfurt last year to serve its mainland Europe-based clients.