Hong Kong beats Shanghai in terms of "soft power" credentials, according to a study from Weber Shandwick.
The agency’s "Engaging Cities" report examined eight cities across the region – Bangkok, Hong Kong, Kuala Lumpur, Seoul, Shanghai, Singapore, Sydney, and Tokyo – taking into account 16 so-called soft-power attributes. Conducted in partnership with KRC Research, it canvassed nearly 4,150 people online.
Hong Kong and Shanghai have long been unofficial rivals, with both vying for status as regional financial hubs and citizens of each city touting their home’s respective advantages.
Hong Kong is still regarded as Asia’s financial center, with 54% of respondents defining it as such. But it performed well in other less obvious areas, too.