Calling London was set up 11 years ago and works with clients such as P&O Ferries, Hunter and Liberty London to build brand identity and consumer engagement.
Limelight will develop a PR programme to promote the consultancy’s expertise and boost its position in the industry and media.
Dan Bobby, CEO of Calling London, said: "Limelight’s reputation for delivering success for businesses within the creative services space speaks for itself. Their entrepreneurial approach is a great match for our needs as we look to enhance our presence within the industry. The evolving marketplace has forced consultancies like ourselves to find a differentiator; Limelight’s commercial approach and understanding into how to create stand-out will be a valued support as we strive to achieve this position."
Susanna Simpson, founder and MD of Limelight, added: "Calling London is a business with a wealth of industry experience, success stories, passion and talent, and we’re excited to be partnering with it to ensure it gets the recognition it deserves. The PR programme we’ve developed in line with its commercial objectives will help build business credibility and establish a strong thought leadership position to put it top of the talent list."
In September publishing house Caspian Media appointed Limelight to run its PR.
