Six things PR pros need to know on Thursday, 12.4.2014

Social media's response to grand jury decision on Eric Garner death: #CrimingWhileWhite; Next Fifteen, Dentsu buy firms; Ravens say they didn't tell Rice fiancee what to say at May press conference.

1. Protests spread across New York City on Tuesday night after a Staten Island grand jury decided not to indict the police officer who placed a chokehold on Eric Garner, an unarmed black man, in July, leading to his death. The Justice Department has promised to investigate the incident.

On social media, the most popular form of protest was #CrimingWhileWhite, a hashtag used by caucasians to describe petty crimes they’ve gotten away with and not been harmed by police.

Twitter users also reacted with outrage to a tweet by the chief of the NYPD’s community affairs bureau saying the department is "committed to rebuilding public trust" with the hashtag #WeHearYou.

2. Next Fifteen has taken a 75% stake in Morar, an international market research firm based in London. Morar’s client roster includes Dell.

3. Dentsu has reached an agreement to acquire social media management firm Tempero Limited, also based in London. Tempero began operations 11 years ago.

4. The Baltimore Ravens said Tuesday night that they did not tell Ray Rice’s then-fiancee, Janay Rice, to apologize at a May press conference for the running back punching her at an Atlantic City casino three months earlier.  She stated the opposite this week in a televised interview. The team did acknowledge giving her talking points.

5. A coalition of companies, nonprofits, and unions has formed to fight the merger of Time Warner Cable and Comcast. Among them are Glenn Beck’s media outlet, The Blaze, and the Writer’s Guild of America.

6. The leader of the French data-protection agency is campaigning to make the "right to be forgotten," established by a European Union judge earlier this year, a global standard. The ruling allows people and companies to petition Google to take down what they believe are outdated or irrelevant search results. 

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