Honda has apparently faked a hack of its own Twitter account, handing the @Honda handle to its ad mascot Skeletor.
The Mattel character has been tweeting with the #skeletakeover hashtag, cannily introducing popular hashtags such as #CyberMonday.
I wonder what He-Man is getting for #CyberMonday. Probably a bedazzled loincloth. #SMH #Skeletakeover pic.twitter.com/XTtWirIInp
— Honda (@Honda) December 1, 2014
The Honda Twitter account now features a Skeletor avatar and background photo, and the character is furiously tweeting high-profile brands such as Samsung and People magazine. Naturally, Skeletor is also taunting his arch-enemy, He-Man.
.@PeopleMag I demand a recount for #SexiestManAlive #BoneStructure #Skeletakeover pic.twitter.com/qFMFYZTfiG
— Honda (@Honda) December 1, 2014
Although some Twitter users appear to think the hack is genuine, it's worth noting that Skeletor is one of several iconic kids' characters featured in Honda's Christmas ads, along with Stretch Armstrong, Gumby, and Jem. The nostalgic campaign references the joy of receiving one of the toys for Christmas.
This story originally appeared on the website of Marketing.
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