Fleishman launches Sao Paulo office

FleishmanHillard has boosted its Brazilian operations via a partnership with holding company Grupo In Press.

SAO PAULO: FleishmanHillard has expanded its operations to Sao Paulo through a partnership with Brazilian communications holding company Grupo In Press, the firm said Monday morning.

Former journalist Junia Nogueira de Sa will serve as MD of Fleishman in Brazil. She has led comms, PR, and public affairs efforts for organizations such as Grupo Abril, Grupo Telefonica, and Volkswagen, and worked for outlets including Veja, Exame, and Folha de Sao Paulo during her time as a journalist.

Grupo In Press includes public affairs shop In Press Oficina, sports PR firm In Press Media Guide, multiplatform video firm Vbrand, and analytics and measurement agency Mapeamento, Analise, & Perspectiva.

 

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