Tin Man will build awareness in the UK for Green Teen Team, a not-for-profit eco-foundation aimed at empowering young people to protect the planet and species, ahead of its launch in the country.
The foundation aims to engage young people around the world in conservation and will launch its inaugural regeneration project, a turtle and tortoise conservation programme, in Italy on Sunday.
The project will be officially opened in Verona by Dame Jane Goodall, a renowned primatologist and environmental campaigner.
Princess Theodora, founder of Green Teen Team, said: "People think that big problems need big answers but that is not always true, sometimes small actions can make a big difference. If I start now at 9yrs old, and other young people join me, in 10 years’ time, together, we can make significant improvements to our future environment."
The Chelonia garden project has created a protected habitat for endangered European turtles and tortoises to reproduce.
Mandy Sharp, Tin Man’s founder, said: "We’re very excited to be working on such an important campaign. As future guardians of our biodiversity, teenagers are naturally a target audience. Our job is to engage with them in a way that will evoke action and change."
The UK project will be launched next spring and the foundation hopes to partner with a major environmental organisation such as the Wetlands Trust or the Eden Project for a "plant-based" project.
Ellie Crisp, Green Teen Team director, said: "We needed an agency that understands this audience, were passionate about the issue and had a proven track record in delivering results. Tin Man came highly recommended and ticked a lot of boxes for us."