McGraw-Hill Education taps Ogilvy PR as AOR

CHICAGO: McGraw-Hill Education has brought on Ogilvy Public Relations as its AOR to position the company as a leader in the digital and adaptive learning technology spaces.

CHICAGO: McGraw-Hill Education has brought on Ogilvy Public Relations as its AOR to position the company as a leader in the digital and adaptive learning technology spaces.

The firm’s Chicago office is leading account work, with support from New York, Washington, DC, and San Francisco.

Ogilvy will handle national media relations, thought leadership, and social media for McGraw-Hill, focusing on increasing awareness of products such as SmartBook and ALEKS.

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