Waggener Edstrom names Millward China GM

SINGAPORE: Waggener Edstrom Communications has named Chris Millward GM for its operations in China.

SINGAPORE: Waggener Edstrom Communications has named Chris Millward GM for its operations in China.

Millward has worked with PR firms including Edelman and Weber Shandwick and clients such as Lenovo Mobile, Turkish Airlines, Bayer, Procter & Gamble, and IBM.

He will report to SVP Matt Lackie, who oversees the firm’s presence in the Asia-Pacific region.

Millward is taking over the role from Antoine Calendrier, who had overseen China for WE from Hong Kong.

The firm also said on Wednesday that it has increased its equity in Australian communications agency Buchan to 42.5%.

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