The win will see NYPR manage the launch of The Selfy Stick’s national press office, boost celebrity engagement and raise awareness of the brand and website via mainstream lifestyle and national media.
The Selfy Stick is the latest craze on social media. It is made of an extendable rod connected to a cradle that holds a phone, with a button that allows the user to take photo ‘selfies’ in various positions when the phone is out of reach.
Natalie Josephs, founder of NYPR, said: "I am very excited to announce this amazing news and look forward to working with The Selfy Stick team. The ‘selfie’ craze has become a global phenomenon and with the addition of The Selfy Stick, this is set to become the number one social media tool."
'Selfy Stick' company chooses NYPR to represent it
NYPR has been appointed to handle media relations for the launch of The Selfy Stick.
