Seven things for PR pros to know Wednesday morning, 9.17.2014

Vikings deactivate Peterson after outcry; Apple pushes back against lawmakers' privacy concerns; Uber ban in Germany overturned.

1. The Minnesota Vikings reversed course early Wednesday morning and banned Adrian Peterson from all activities, less than two days after reinstalling the superstar running back after deactivating him for a week. Peterson was charged last week by a grand jury in Texas for injury to a child. He has been accused of abusing another child, as well.

Prominent National Football League sponsors began speaking out in force on Tuesday about the rash of domestic abuse cases plaguing the league’s reputation. "We are not yet satisfied with the league’s handling of behaviors that so clearly go against our own company culture and moral code," Anheuser-Busch said in a statement.

The NFL hired Cynthia Hogan, former counsel to Vice President Joe Biden, as SVP of public policy and government affairs on Tuesday. In a guest op-ed for Politico Magazine entitled "Why I’m going to work for the NFL," Hogan said she can more effectively fight domestic violence as part of the league. "I suppose it would have been easier for me, in light of the NFL’s mistakes, to say no thanks to working for them," she wrote. "But I think the better decision is to join them in their effort to learn more, educate others, and reduce further violence." She will report to Paul Hicks, EVP of communications and public affairs.

The NFL Players Association, the union that represents the league’s players, officially appealed Ray Rice’s indefinite suspension on Tuesday.


2. It’s still a punchline of many Republican stump speeches, but the Affordable Care Act isn’t the bugaboo issue to voters that it used to be, according to The Wall Street Journal. Citing polls, the outlet predicated a range of issues will shape the November midterm elections.

3. Apple dispatched top executives to Capitol Hill to dissuade lawmakers’ privacy concerns just after unveiling the iPhone 6, iPhone 6 Plus, and Apple Watch last week.

4. National Highway Traffic Safety Administration officials were admonished by senators on Tuesday for not more quickly identifying ignition-switch problems with General Motors’ Chevrolet Cobalt models. A House committee blamed the government agency for not responding more rapidly to the issue in a report released on Tuesday.

5. Facebook is working on a private sharing app, which is being tested for bugs and functionality by employees. Its codename: Moments.

6. A German court overturned on Tuesday a nationwide ban on Uber’s car-sharing service in the country. The company faces a number of other legal challenges in both the US and Europe.

7. Scotland’s referendum on striking out on its own has been a boon for the country’s transportation industry, with airplanes, vans, boats, and even helicopters being called in to shuttle voters to the polls. 

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