CCgroup has been hired to boost market awareness for Synchronoss among telecoms operators in Europe and Asia, supporting the company’s global expansion. Its customer base includes companies such as AT&T, Reliance, Telstra, Vodafone and Verizon.
Synchronoss, which has previously handled PR in-house, specialises in mobile cloud innovation and software-based activation for mobile carriers around the world.
The agency will promote Synchronoss’ core products Synchronoss Personal Cloud, Synchronoss Integrated Life and Synchronoss Work Space.
CCgroup will report to Synchronoss vice-president marketing and comms Stacie Hiras.