Palm PR called in to drive sales to British chocolate firm Choc on Choc

British chocolate company Choc on Choc has appointed Palm PR to help drive sales to the brand and increase its profile in consumer and trade media.

Choc on Choc: Has appointed Palm PR to drive sales to the brand
Choc on Choc: Has appointed Palm PR to drive sales to the brand

The agency won the account following a three-way pitch and will focus its efforts predominantly on seasonal events such as Christmas and Valentine’s Day.

Choc on Choc is sold online and stocked in John Lewis, Harrods and Selfridges. The campaign will seek to drive consumers to the brand’s website.

Palm PR will be working with the brand for an eight-month campaign, which will involve food and drink and lifestyle reviews and sharing the story behind the 11-year-old business.

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