This week, Natalie Miyake joined Twitter as a senior communications associate. Miyake will focus on corporate communications from the social media company’s San Francisco office. Nearly a year after its IPO, Twitter exceeded earnings expectations by growing revenue 124% to $312 million and monthly active users by 24% to 271 million during the second quarter. It is a crucial time for the microblogging business as it continues to find ways to expand its user base and monetize its platform, and Miyake will play a role in addressing the company’s communications challenges.
Prior to this, she showed her rising star status by counseling clients at Brunswick Group on critical business issues such as crises, M&A, leadership transition, and litigation. She also worked at RLM Finsbury (formerly Robinson Lerer & Montgomery), managing national campaigns for companies in the financial, healthcare, auto, entertainment, and food service sectors.