Ashley Zandy: The Innovation 50

Corporate communications, Facebook

Over several years, Ashley Zandy’s career has brought her into the heat of pivotal technology moments. In her most recent job, she led corporate and financial communications in the US for Alibaba Group as the Chinese e-commerce giant prepared for what could be the biggest-ever initial public offering. Before that, she worked at another company that went through a highly anticipated IPO – Facebook – where she led the corporate media relations team and provided communications support to the finance, corporate development, and legal departments. Early in her career, she spent more than five years at Brunswick Group, working on sensitive M&A assignments and crises, and over a year in investor relations at Brainerd Communicators.

Zandy recently rejoined Facebook and relocated to London for her new role. After recovering from its IPO debacle in 2012, Facebook now faces other communications challenges, especially among its users, such as the controversial split with its Messenger app, privacy issues, and updates to its advertising model.

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