Clyde Tuggle: Power List 2013

SVP, Chief Public Affairs and Communications Officer, Coca-Cola

Coca-Cola has been all over the news in the last few months because of its global anti-obesity initiative, which focuses on supporting physical activity programs and offering more lower-calorie beverage options to countries around the world.

Through the wide range of positive and negative reactions from media and consumers about the campaign, Clyde Tuggle, who has worked at Coca-Cola for about 25 years, has handled communications for the soft-drink giant.

In addition to the anti-obesity program, the company has engaged consumers and enhanced its corporate image online with an interactive digital magazine called Coca-Cola Journey that replaced the brand's corporate website at the end of 2012.

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