Sky hires Channel 4's Jane Fletcher as director of content PR

Jane Fletcher is joining Sky as director of content PR later this year following four years as press and publicity director at Channel 4.

Jane Fletcher: new director of content PR at Sky
Jane Fletcher: new director of content PR at Sky

In the newly created role, Fletcher will lead the development and delivery of PR campaigns for Sky’s entertainment and news channels, and aim to build up its reputation as a content business. Her start date is yet to be confirmed.

Fletcher has been controller of press and publicity at Channel 4 since 2010, and is responsible for all of Channel 4’s communications with external media.

She has also worked at the BBC heading communications for a range of BBC channels including BBC One and BBC Drama.

At Sky, Fletcher will lead a team of 30 and report to Robert Fraser, director of external communications.

Fraser said: "Jane brings huge experience and will be a great addition to the strong team here as we look to get even more people talking about our shows."

Fletcher said: "It has been hugely rewarding leading the Channel 4 press team for the past four years but now feels like the right moment for a new challenge. Sky is a fascinating business and as it continues to grow its content investment I think this new role can have real impact."

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