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Video: Fred Cook, Golin

June 20, 2014 by Lindsay Stein

Golin's CEO on whether the agency still considers itself a PR firm

Video

Fresh off the agency's rebrand, Golin CEO Fred Cook talks about founder Al Golin and the future of the firm.

  • North America
  • United States
  • Agency
  • video
  • Golin

More...

  • Discover consolidates PR agency roster, names Golin global AOR

  • Fred Cook: Power List 2014

  • Golin brings on PepsiCo diversity leader Culpepper as chief people officer

  • David Hasselhoff, newly rebranded Golin, score big on Cannes' first day

  • Golin, nee GolinHarris, prepares to open Cannes with live demo

  • GolinHarris rebrands as Golin, emphasizing evolution since introducing g4 model

  • GolinHarris: Agency Business Report 2014

  • GolinHarris "doubles down" on G4 by hiring Edelman's Caroline Dettman

More on this Topic

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  • Watch: Cohn & Wolfe's Chad Latz at Cannes Lions
  • Watch: CEO of MSLGroup Guillaume Herbette at Cannes Lions
  • Watch: Ketchum CEO Rob Flaherty at Cannes Lions

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