LOS ANGELES: Fifteen Minutes has appointed Ryan Croy, previously partner and head of its brands division, to the role of managing partner.
Croy will lead the firm’s executive team and play a strategic role on consumer and corporate accounts, the firm said in a statement.
Croy joined the agency shortly after its launch in 2005 and has managed its consumer business.
Founder Howard Bragman will remain the company’s chairman and oversee the firm’s crisis and entertainment practices. The agency’s leadership team also includes partner and talent head Lisa Perkins, VP of entertainment marketing and events Victoria Greene, and VP of lifestyle brands and personalities Megan Sekkas.
Bragman recently played a key role helping St. Louis Rams rookie Michael Sam with his media-relations strategy when he came out of the closet.