LOS ANGELES: MWW has appointed Sheena Stephens, previously with Razor USA, to serve as VP in the consumer lifestyle marketing practice in the firm’s Los Angeles office.
Stephens will focus on helping MWW create marcomms programs that engage youth and family audiences.
Most recently, Stephens served as director of PR and social media at Razor USA for more than 10 years. She launched Razor’s social media platform and developed a blogger program.
Before that, she served as director of lifestyle and consumer at CarryOn Communications, leading PR efforts for a variety of brands, such as Got Milk?, Nature Made Vitamins, and Beverly Hills Conference & Visitors Bureau.
Stephens also previously held PR roles at The Ritz-Carlton Hotel Company in Marina del Rey and the Regal Biltmore Hotel in Los Angeles.