The publisher of Nuts magazine has announced plans to close the lads' weekly, despite the title outselling rival Zoo.
IPC Media has entered into a 30-day consultation with staff about the potential closure of Nuts and Nuts.co.uk.
Paul Williams, the MD of IPC's men's division IPC Inspire, said: "After 10 years at the top of its market, we have taken the difficult decision to propose the closure of Nuts and exit the young men’s lifestyle sector. IPC will provide impacted staff with all the support they need during the consultation process."
An IPC spokeswoman said the company, which sold Loaded in 2010, was open to offers for the magazine from other publishers.