New flight comparison website compareandfly.com has appointed Hills Balfour to spearhead its consumer PR launch in the UK and Ireland.
Compareandfly.com’s sales director Spencer Ireland said: "Launching a new website into a very competitive marketplace is not an easy task to undertake.
"Alongside our advertising and marketing campaign we recognised the need for a fully integrated, multi-platform PR campaign. Hills Balfour’s portfolio and back catalogue of successful campaigns spoke for itself."