WASHINGTON: StrategyOne, Edelman's research subsidiary, has appointed Pauline Draper-Watts EVP of its communications measurement and analytics group.
She will report to Robert Moran, US president of StrategyOne.
Draper-Watts was previously an SVP at Prime Research. She has also served as an SVP at WPP Group-owned research firm Millward Brown, and as a former chair of the Institute for Public Relations' Commission on Measurement and Evaluation.