ATLANTA: Foot health-product retailer FootSmart has selected Trevelino/Keller as its first PR AOR.
The agency will use both social and traditional media to position FootSmart to consumers as the expert in comfort footwear. FootSmart chose Trevelino/Keller based on the firm's experience in Internet retail and consumer lifestyle.
The agency will focus on telling the company's story to press outlets and consumers.
