United Data Technologies launches social listening platform

DORAL, FL: United Data Technologies has launched a social media listening command center.

DORAL, FL: United Data Technologies has launched a social media listening command center.

The platform will allow executives at the CIO and CMO levels to integrate data from social media platforms into their marketing, communications, and data efforts. It features access control and security technologies, as well as social media tools, that can be used for 24-hour monitoring.

United Data Technologies also launched a social media and analytics practice this month to help clients monitor brand mentions, analyze brand sentiment, track competitors, build social communities, and engage with clients.

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