Steinway & Sons picks Oui 2 PR as AOR

NEW YORK: Piano manufacturer Steinway & Sons has selected Oui 2 Public Relations as AOR after working with the agency at the end of last year.

NEW YORK: Piano manufacturer Steinway & Sons has selected Oui 2 Public Relations as AOR after working with the agency at the end of last year.

Oui 2 is managing a campaign for Steinway to promote its 500,000th piano, which will be available later this year.  

Last December, Oui 2 managed PR for Steinway's induction of musician Billy Joel into its hall of fame.

The agency has also been chosen to handle PR for the upcoming Friars Roast of actress Betty White on May 16 at the Sheraton New York Ballroom.

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