SACRAMENTO, CA: California's Department of Transportation (Caltrans) is seeking PR support for major toll and bridge projects. The public information and outreach services account has a budget of $10 million.
The first of three projects that the agency plans to promote is the upcoming opening of the eastern span replacement of the San Francisco-Oakland Bay Bridge, which has been under construction since 2002 and is expected to open next year.
The state agency will also promote the seismic retrofit work on the Dumbarton and Antioch bridges in northern California.
The selected firm will also be tasked with media relations support and community outreach, as well as coordination of tours, responding and documenting public and legislative inquiries, and maintaining websites. The state will also require the firm to create a documentary and book to highlight all events before the openings.
The contract is for three years, with an option for an additional six months.
“These activities are intended to keep the public informed of the current project progress and to minimize traffic impact,” the RFP said.
The deadline to reply to the RFP is May 11, with a decision expected by June 6, according to the solicitation. A Caltrans press officer could not be immediately reached for comment.