CRM service offers clients a social-relationship platform

Looking to help businesses and individuals create stronger connections, Nimble streamlines multiple communication channels into one so the user can quickly pull up all the communication they or a member of their team has had with another individual across other social networks.

What: Looking to help businesses and individuals create stronger connections, Nimble streamlines multiple communication channels into one so the user can quickly pull up all the communication they or a member of their team has had with another individual across other social networks.

How: By importing e-mail, Twitter, LinkedIn, and Google+ contacts, a profile page is created for each contact complete with information such as recent posts or interactions. Nimble also contains an in-box that collects personal contact information received through each network, aggregating it in one place.

Nimble informs users if they have common interests with a contact or if another contact is connected with that person.

"In Nimble, when I open your contact record, I can see the entire history of interactions," says Gilles Marchand, cofounder and VP of product at Nimble. "It makes it so much easier to manage a relationship and find past information."

Nimble is free for individuals and business accounts cost $15 per user.

Why: Nimble's goal is to create a social-relationship platform that provides a full view of relationships with business partners, clients, and customers, while tracking interactions with particular people in a simple way.

"We wanted to enable people to have a full view of their relationships with a contact or customers and be able to see what their team or they said or did with that particular person," explains Marchand.

Who: Nimble is useful for anyone who works in social media. The company's "sweet spot" is companies between one and 100 people, but is applicable for businesses of all sizes.

"We engage and communicate with people on a daily basis," Marchand says. "You need to understand who they are, how to contact them, and how to connect with them." 

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