NEW YORK: Zeno Group is expanding its international reach with the opening of four offices in Asia and one in Europe, bringing its total number of locations to 11.
The offices will open in New Delhi, India; Jakarta, Indonesia; Singapore; Beijing; and London. Satellite offices were already set up in Tokyo; Amsterdam; and Sao Paolo, Brazil. All of the offices are expected to be operational as of October 1, with the exception of Beijing, which should be up and running by the end of 2012, pending government approval.
Steve Earl, co-founder and co-head of Speed Communications since 2009, will oversee Zeno Europe, reporting to Barby Siegel, CEO of the Edelman sister agency.
The global expansion is part of Edelman CEO Richard Edelman's plan to build Zeno into a $100 million business, as he attempts to evolve Daniel J. Edelman Inc. to be the first billion-dollar PR group.