PR agencies on Twitter for Hurricane Sandy

In the midst of power outages and internet service issues, some PR agencies on the East Coast are using Twitter to announce office closings and send well-wishes to those affected by Hurricane Sandy.

In the midst of power outages and internet service issues, some PR agencies on the East Coast are using Twitter to announce office closings and send well-wishes to those affected by Hurricane Sandy.

  • Edelman tweeted today that its New York and Washington DC employees are working remotely for the second day in a row, and it cautioned everyone to “continue to stay safe.”
  • MWW tweeted about its offices being closed in New York, New Jersey, and Washington, and it posted a link for contact information for other offices around the country. On Monday, the firm posted a link on Twitter about five emergency apps people can download before the hurricane hit.
  • Ogilvy PR has used Twitter to update people about the closings of its New York and DC offices, as well as to tell everyone to be safe.
  • Earlier today, Ketchum tweeted, “To our colleagues impacted by #Sandy, we hope you are doing OK. Please be safe as cleanup gets underway.” Yesterday, the agency urged “everyone in the northeast United States” to stay safe.

MSLGroup, GolinHarris, Burson-Marsteller, Fleishman-Hillard, Hill+Knowlton Strategies, and Porter Novelli are among the agencies that have not used Twitter to post Hurricane Sandy or office updates, but that could be due to power outages, server problems, or other storm-related issues.

New York Mayor Michael Bloomberg said in a press conference on Tuesday that 750,000 city residents are without power. Also, more than 3 million people in New Jersey and Pennsylvania are affected by power outages. 


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