LOS ANGELES: GolinHarris has made six appointments on the West Coast to expand its creative capabilities.
Creative director Lisa Charlebois is responsible for developing integrated campaigns that include PR, digital, social, paid advertising, and collateral. Additionally, she provides art direction for creative projects, digital initiatives, brand identity work, and advertising initiatives. She has joined Golin after a career in advertising at agencies including Ogilvy & Mather, Digitas, and BBDO.
Chris Baccus has joined the agency as executive director of digital strategy, helping clients to manage online sites and communities, developing mobile marketing strategies, integrating earned campaigns with paid strategies, and reaching digital influencers. He was previously executive director of digital and social media at AT&T.
Hugo Cabrera was appointed interactive designer at Golin. He assists clients with efforts including package design, point of sale, logos, video animation, educational collateral, storyboards, websites, mobile applications, and Facebook and Twitter pages.
The agency has also hired three dedicated writers. Valli Herman has worked as a reporter for more than 20 years at publications including the Los Angeles Times, the Dallas Morning News, and the Daily News of Los Angeles. Technology writer Asami Novak formerly worked at Wired magazine and as a copywriter. Corporate and technology writer Elizabeth Winter previously served as a reporter in Pennsylvania and Michigan and in roles at Edelman and Sprinklr.