NEW YORK: The National Black Public Relations Society has elected Edelman executive Zing Shaw as secretary on its board of directors.
Shaw started in the role November 11, immediately following her election by the nine-member board. She will focus on programming, particularly for the organization's 2013 conference and career fair, as well as operational duties such as record keeping and providing meeting minutes. The position has a two-year term.
She replaced interim secretary Phyllis Banks, who served in the position for about three months. Richelle Payne, EVP of the organization and managing partner and consultant at Hurst & Leigh Communications Group, nominated Shaw for the role.
“I look forward to helping the [National Black Public Relations Society] extend its leadership role in the community at large by educating professionals on the business of public relations, career opportunities, membership, and supplier diversity,” Shaw said. “I think [the organization] has been very effective in raising diversity and inclusion issues among the broader community, but moving forward we'll have to focus on casting a wider net and reaching out to people and communities that we have not pursued in the past. While we're a PR organization, it will also be critical to interact with professionals from media and advertising.”
Shaw is VP of US diversity and inclusion at Edelman, a job she has held since last year after serving as VP of human resources at the agency. Edelman has a “longstanding partnership” with the National Black Public Relations Society, said Deborah Hyman, NBPRS president and Verizon's director of global communications.
Hyman became president of the organization in June, succeeding Wynona Redmond, who continues to serve on the board of directors. At that time, former secretary Payne succeeded Hyman as EVP, leaving the secretary role vacant.
“We know [Shaw] will bring a burst of energy and ideas to the organization to carry us into the future. We're really excited about her being on board,” Hyman said. “She embodies the direction of the organization. I'm focused on growth through bringing more chapters on board and nurturing the ones we have.”