LONDON: Lewis PR has created a foundation to promote creative arts in digital and social communications.
Kupambana, named after the Swahili word meaning “to fight for what you believe in,” aims to bring together a global network of visual artists and industry professionals.
Its goal is to identify techniques in the creative arts that can be applied to the industry, commissioning research by post-graduate students, finding and growing new talent, and facilitating training to scholars and professionals.
