McCormick taps Weber for consumer, corporate PR

SPARKS, MD: McCormick & Company has selected Weber Shandwick for its consolidated corporate and consumer PR efforts.

SPARKS, MD: McCormick & Company has selected Weber Shandwick for its consolidated corporate and consumer PR efforts.

In the consumer space, Weber will promote the company's McCormick Masterbrand, Zatarain's, Lawry's, and Grill Mates brands, among others.

The agency will also handle global media relations for the corporate brand, thought leadership, and executive engagement.

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