MOUNT KISCO, NY: The James Brown Family Foundation has retained Country Road Communications to manage publicity for its charitable outreach programs.
Rolling Stones front man Mick Jagger and TV producer Brian Grazer recently announced they will co-produce a biopic on Brown's life.
The campaign will focus on milestones of the film's production and raise visibility for the foundation.
The James Brown Academy of Musik Pupils was established in February 2011 by Deana Brown-Thomas, Brown's daughter.