Viacom International Media Networks has appointed Adeline Ong to the newly created role of senior director of corporate communications.
Ong has joined the company from Hewlett-Packard, where she spent 12 years and most recently led both its influencer communications division and enterprise marketing for the imaging and printing group in Asia-Pacific. She brings with her nearly two decades of in-house and agency experience in the field and has worked with Fraser and Neave and Burson-Marsteller.
Ong will be tasked with shaping VIMN's communications strategy and will lead the network's external and internal communications efforts across its portfolio of brands. She will be based in Singapore and report to VIMN Asia's EVP and MD Indra Suharjono.
"Our goal is to continue unlocking value and opportunities from the scale and scope of growing businesses within Asia, and [Ong's] leadership of communication efforts will ensure that our business constituents, partners, employees, and the media are well informed of our developments.”
This article originally appeared on the website of Campaign Asia-Pacific, the sister title of PRWeek at Haymarket Media.