Former World Triathlon PR leader joins Weber

DENVER: Weber Shandwick has hired Jessica Weidensall as a director in its Denver office supporting the global sports team.

DENVER: Weber Shandwick has hired Jessica Weidensall as a director in its Denver office supporting the global sports team.

Weidensall will work closely with SVP and Denver office leader Hugh Williams to support the agency's sports clients through services including brand strategy, event publicity, athlete communications, crisis management, and global campaign management. She will also focus on business development in the Rocky Mountain region.

Prior to this, Weidensall was global PR director at the World Triathlon Corporation, where she oversaw PR and media efforts for the Ironman brands.

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