SAO PAULO: MSLGroup has named Paulo Andreoli chairman of its Latin American operations, effective immediately.
He will be responsible for overseeing agency development across Central America, South America, and the Caribbean, according to an agency statement.
Andreoli will retain his role as president and CEO of Andreoli MSL, a Brazilian strategic communications agency that has offices in Sao Paulo and Rio do Janeiro and more than 70 employees.
MSL parent company Publicis Groupe made a minority investment in Andreoli in 2002, then took a majority stake three years ago.
Andreoli founded the eponymous firm in 1993.