Red Consultancy hires Garratt to lead health

LONDON: The Red Consultancy has raided talent from Reynolds-Mackenzie to replace the departed cofounder and MD of its health practice.

LONDON: The Red Consultancy has raided talent from Reynolds-Mackenzie to replace the departed cofounder and MD of its health practice.

Jennifer Garratt, Reynolds-Mackenzie's head of international operations, has succeeded Paul Gittins, who founded Red Health with colleague Pat Pearson in 2007.

Gittins was lured away from Red in May to lead Edelman's health and bioscience practice. Garratt was practice chair of Burson-Marsteller Healthcare in the UK for five years before moving to Reynolds-Mackenzie a year ago.

Red Consultancy deputy CEO Amanda Duncan said Garratt has a strong scientific background, with a degree in pharmacology from Leeds University and a doctorate from Nottingham University, as well as a wealth of communications experience.

“In the last 15 years, she's moved from scientific publishing and medical education into communications strategy development and has created, directed, and implemented many high-profile and award-winning campaigns,” Duncan said. “She can provide the highest-caliber client counsel in developing strategies to meet all manner of healthcare market challenges across numerous therapeutic areas.”

The agency has worked for healthcare clients including Astellas, Novo Nordisk, Janssen, and Pfizer.

Red named Duncan deputy CEO in March as part of a restructuring following the departure of Andrew Baiden.

This story originally appeared on the website of PRWeek UK.

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