NEW YORK: Video selling platform Pivotshare has integrated online distribution from PR Newswire with its own service.
Online video publishers using Pivotshare will be able to access PR Newswire's syndicated content network of more than 5,000 Web sites and promote content to this audience. Users can send news releases directly from Pivotshare's Web site and match their content with journalists and audiences using PR Newswire's media-targeting capabilities. They will also be able to share messages on social networks.
The integration will also automatically feed content to PRNewswire.com.