Video

Video: Margery Kraus, APCO Worldwide

APCO founder and CEO Margery Kraus discusses an idea that is transforming the PR industry.

November 01, 2013

APCO founder and CEO Margery Kraus discusses an idea that is transforming the PR industry.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register

Already registered?

Up next:

Afiniti promotes Natalie Cerny to chief marketing and communications officer

Afiniti promotes Natalie Cerny to chief marketing and communications officer

CDC plays up travel FOMO while encouraging Gen Z, millennial vaccinations

CDC plays up travel FOMO while encouraging Gen Z, millennial vaccinations

Good Relations adds two executives to New York team

Good Relations adds two executives to New York team

'Friends' star Jennifer Aniston talks insomnia in an ad for Quviviq.

Jennifer Aniston – and Jennifer Aniston – talk insomnia

Breakfast Briefing: 5 things for PR pros to know on Tuesday morning

Breakfast Briefing: 5 things for PR pros to know on Tuesday morning

Prime Global acquires health economics agency HCD

Prime Global acquires health economics agency HCD

Spetner: Ruminating on a mistake only compounds the problem

Spetner: Ruminating on a mistake only compounds the problem

Stark gains oversight of experiential and entertainment at 160over90.

160over90 expands PR head Sam Stark’s role, centralizes leadership team

Chipotle changes Twitter handle to ‘Chicotle’ after BTS member mispronounces name

Chipotle changes Twitter handle to ‘Chicotle’ after BTS member mispronounces name

State Farm forgoes the big screen for TikTok at Super Bowl LVI

State Farm forgoes the big screen for TikTok at Super Bowl LVI