News Corp. names Kennedy first CCO since spinoff

News Corp. has appointed Sony communications executive Jim Kennedy as CCO.

NEW YORK: News Corp. has appointed Sony communications executive Jim Kennedy as CCO.

Starting next Monday, Kennedy will oversee global corporate communications and media relations at News Corp., reporting to CEO Robert Thomson.

He will be based in New York along with deputy head of communications Ashley Huston, who joined the company last January after serving as VP of corporate communications at Dow Jones and The Wall Street Journal.

In June, News Corp. split into two publicly traded companies. Its former film and TV business became 21st Century Fox while its media and publishing assets retained the News Corp. name. Julie Henderson, who was SVP of corporate affairs and CCO at pre-split News Corp., moved to 21st Century Fox as chief communications officer.

Thomson, former editor-in-chief of Dow Jones and managing editor of The Wall Street Journal, became chief executive of the new iteration of News Corp.

Kennedy is SVP of strategic communications at Sony Corporation of America, where he has led media relations from the company's New York headquarters since 2011. He was previously head of communications at Sony Pictures Entertainment, which he joined in 2005.

Previously, Kennedy served as deputy assistant to President Bill Clinton and deputy White House press secretary. He has also led communications for the White House Counsel's office, former Vice President Al Gore, Sens. Hillary Clinton (D-NY) and Joe Lieberman (D-CT), the Connecticut attorney general's office, and the Clinton Foundation.

Kennedy was not immediately available for comment.

In its first full-quarter earnings since the spinoff, News Corp. reported $2.07 billion in fiscal first-quarter revenue, a 3% decline year-over-year. It earned net income of $38 million in the period.

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