BOSTON: San Francisco-based PR and marketing agency Double Forte has opened an office in Boston and hired Liz O'Donnell as SVP of its East Coast operation.
In addition to leading the East Coast business, O'Donnell will oversee Double Forte's new digital practice, which is set to launch in 2014.
Before joining Double Forte, O'Donnell worked at Emanate, where she led the social media practice, and at Weber Shandwick. She also served as VP of marketing for building materials company Mats.