NEW YORK: RevolutionWear's Frigo, a new line of men's underwear, has named SpecOps Communications as its AOR.
SpecOps launched the Swedish company in the US with a Today segment, followed by a week-long series of events attended by celebrities including Derek Jeter and Tyson Beckford.
Multi-charity run Generosity NYC has also hired SpecOps, which recently promoted Mackenzie Mills to VP and principal.
