NEW YORK: Penn Schoen Berland has named Jonathan Shingleton as its EMEA chair.
Shingleton will oversee the consultancy's global marketing efforts and European business, reporting to Jay Leveton, CEO of Penn Schoen Berland.
He has more than three decades of experience in research and marketing. Singleton is the former executive chairman of Business Planning & Research, which he founded in 1986 and sold to WPP Group in 2003. The holding company rebranded the firm as Millward Brown Corporate.
Shingleton also held director-level roles at research firms Business Decisions and PAS Business Surveys.