FTI Consulting's Strategic Communications unit found in its Digital Engagement study that there is a considerable
disconnect between how members of the media and investors prefer to receive information, as well as what types of data they find valuable. In the study, 88% of media said that breaking news via social media is useful.
disconnect between how members of the media and investors prefer to receive information, as well as what types of data they find valuable. In the study, 88% of media said that breaking news via social media is useful.