TRG expands healthcare offerings

NEW YORK: The Ruth Group (TRG), an IR and PR firm for the healthcare and technology sectors, has added a practice area that will specialize in marketing services for product launches, clinical trial recruitment, and patient advocacy programs, among other areas. TRG hired Scott Lerman as VP to lead the area. Lerman has 15 years of healthcare marketing experience including work with AstraZeneca’s respiratory franchise.

NEW YORK: The Ruth Group (TRG), an IR and PR firm for the healthcare and technology sectors, has added a practice area that will specialize in marketing services for product launches, clinical trial recruitment, and patient advocacy programs, among other areas. TRG hired Scott Lerman as VP to lead the area. Lerman has 15 years of healthcare marketing experience including work with AstraZeneca’s respiratory franchise.

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